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Slogans
SLOGANS TO FIT THE BUSINESS
Compiled by industry and purpose
Abstract & Title Company . . . . . . . . . . . . . .Page 7
Air Conditioning . . . . . . . . . . . . . . . . . . . . .Page 7
Ambulance . . . . . . . . . . . . . . . . . . . . . . . . . .Page 7
Answering Service . . . . . . . . . . . . . . . . . . . . .Page 7
Appliance Dealer . . . . . . . . . . . . . . . . . . . . .Page 7
Auctioneer . . . . . . . . . . . . . . . . . . . . . . . . . .Page 7
Auto Dealer . . . . . . . . . . . . . . . . . . . . . . . . .Page 7
Auto Glass (see Glass Company) . . . . . . . .(Page 12)
Auto Repair (Parts, Body Shop, Brakes) . . . . Page 7
Aviation . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 7
Awning . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 7
Bail Bonds . . . . . . . . . . . . . . . . . . . . . . . . . Page 8
Bakery . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 8
Bank . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 8
Bar (see Tavern) . . . . . . . . . . . . . . . . . . . .Page (18)
Beauty & Barber Shop . . . . . . . . . . . . . . . . .Page 8
Bicycle Dealer (see Motorcycle Dealer) . . .Page (15)
Boat Dealer . . . . . . . . . . . . . . . . . . . . . . . . .Page 8
Boutique (see Clothing Store) . . . . . . . . . . .Page (9)
Bowling Alley . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Builder’s Supply . . . . . . . . . . . . . . . . . . . . . .Page 9
Cafe (see Restaurants) . . . . . . . . . . . . . . . .Page (17)
Camera Shop . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Car Wash . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Catering . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Churches (see Religious Organization) . . .Page (17)
Cleaners . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Clothing Store . . . . . . . . . . . . . . . . . . . . . . .Page 9
Clubs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Cocktail Lounge (see Tavern) . . . . . . . . . .Page (24)
Collection Agency . . . . . . . . . . . . . . . . . . . .Page 9
Concrete Dealer . . . . . . . . . . . . . . . . . . . . . .Page 9
Construction & Contractor . . . . . . . . . . . . . .Page 9
Co-op (see Farm Co-op) . . . . . . . . . . . . . .Page (11)
Credit Union . . . . . . . . . . . . . . . . . . . . . . . .Page 9
Dairy . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 10
Delicatessen . . . . . . . . . . . . . . . . . . . . . . . . Page 10
Delivery Service . . . . . . . . . . . . . . . . . . . . .Page 10
Dentist (see Doctor) . . . . . . . . . . . . . . . . . .Page 10
Doctor . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 10
Drug Store . . . . . . . . . . . . . . . . . . . . . . . . . Page 10
Electrical Contractor . . . . . . . . . . . . . . . . . .Page 10
Employment Agency . . . . . . . . . . . . . . . . . .Page 10
Escrow Company . . . . . . . . . . . . . . . . . . . . Page 10
Excavating & Dirt Moving . . . . . . . . . . . . .Page 10
Exterminator . . . . . . . . . . . . . . . . . . . . . . .Page 10
Farm Co-op . . . . . . . . . . . . . . . . . . . . . . . .Page 11
Farm Service . . . . . . . . . . . . . . . . . . . . . . . .Page 11
Feed Dealer . . . . . . . . . . . . . . . . . . . . . . . .Page 11
Of ContentsPage 2
Fertilizer Dealer . . . . . . . . . . . . . . . . . . . . .Page 11
Floor Covering . . . . . . . . . . . . . . . . . . . . . .Page 11
Florist . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 11
Food Locker . . . . . . . . . . . . . . . . . . . . . . . .Page 11
Fuel Oil Dealer . . . . . . . . . . . . . . . . . . . . . .Page 12
Funeral Home . . . . . . . . . . . . . . . . . . . . . .Page 12
Furniture Store . . . . . . . . . . . . . . . . . . . . . .Page 12
Furrier . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 12
Gas Company (see Fuel Oil Dealer) . . . . . Page (12)
Gift Shop . . . . . . . . . . . . . . . . . . . . . . . . . .Page 12
Glass Company . . . . . . . . . . . . . . . . . . . . .Page 12
Grain Elevator (see Farm Service) . . . . . . .Page (11)
Grocery Store . . . . . . . . . . . . . . . . . . . . . . .Page 12
Hardware Dealer . . . . . . . . . . . . . . . . . . . . Page 13
Hatchery . . . . . . . . . . . . . . . . . . . . . . . . . .Page 13
Health Care Center (see Hospital) . . . . . . . .Page 13
Health & Fitness . . . . . . . . . . . . . . . . . . . .Page 13
Heating (see Plumbing) . . . . . . . . . . . . . .Page (16)
Home Builders (see Contractor) . . . . . . . . .Page (9)
Hospital . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 13
Hotel (see Motel) . . . . . . . . . . . . . . . . . . .Page (15)
Implement Dealer . . . . . . . . . . . . . . . . . . . .Page 13
Insulation . . . . . . . . . . . . . . . . . . . . . . . . . .Page 13
Insurance . . . . . . . . . . . . . . . . . . . . . . . . . .Page 13
Janitor Service . . . . . . . . . . . . . . . . . . . . . .Page 14
Jeweler . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 14
Kennel & Pet Shop . . . . . . . . . . . . . . . . . . .Page 14
Landscaping . . . . . . . . . . . . . . . . . . . . . . . . Page 14
Laundry (see Cleaners) . . . . . . . . . . . . . . . .Page (9)
Lighting (see Electrical Contractor) . . . . . .Page (10)
Liquor Store . . . . . . . . . . . . . . . . . . . . . . . .Page 14
Lumberyard . . . . . . . . . . . . . . . . . . . . . . . .Page 14
Machine Shop . . . . . . . . . . . . . . . . . . . . . . Page 14
Manufacturer . . . . . . . . . . . . . . . . . . . . . . .Page 14
Meat Market . . . . . . . . . . . . . . . . . . . . . . .Page 14
Medical Supply & Hospital Equipment . . . .Page 15
Mobile Home Dealer . . . . . . . . . . . . . . . . .Page 15
Monument Dealer . . . . . . . . . . . . . . . . . . .Page 15
Motel . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 15
Motorcycle Dealer . . . . . . . . . . . . . . . . . . .Page 15
Mover . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 15
Muffler Service . . . . . . . . . . . . . . . . . . . . . .Page 15
Music Store . . . . . . . . . . . . . . . . . . . . . . . .Page 15
Nursery (see Florist & Landscaping) . . . . .Page (11)
Nursing Home . . . . . . . . . . . . . . . . . . . . . .Page 15
Office Supply . . . . . . . . . . . . . . . . . . . . . . .Page 15
Oil Company (see Fuel Oil Dealer) . . . . . .Page (12)
SLOGANS TO FIT THE BUSINESS CONT.
Page 3e Of Contents
Package Liquor Store (see Tavern) . . . . . . .Page (18)
Paint Store . . . . . . . . . . . . . . . . . . . . . . . . .Page 15
Paver . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 16
Pet Grooming . . . . . . . . . . . . . . . . . . . . . . .Page 16
Pharmacy (see Drug Store) . . . . . . . . . . . Page (10)
Photographer . . . . . . . . . . . . . . . . . . . . . . .Page 16
Pizza Parlor . . . . . . . . . . . . . . . . . . . . . . . .Page 16
Plumbing . . . . . . . . . . . . . . . . . . . . . . . . . .Page 16
Political . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 16
Printing . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 16
Radiator Service . . . . . . . . . . . . . . . . . . . . .Page 16
Radio Station . . . . . . . . . . . . . . . . . . . . . . .Page 16
Ready Mix . . . . . . . . . . . . . . . . . . . . . . . . .Page 16
Real Estate . . . . . . . . . . . . . . . . . . . . . . . . .Page 17
Religious Organization . . . . . . . . . . . . . . . .Page 17
Rendering Works . . . . . . . . . . . . . . . . . . . .Page 17
Rental . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 17
Restaurant . . . . . . . . . . . . . . . . . . . . . . . . .Page 17
Roofing & Siding . . . . . . . . . . . . . . . . . . . .Page 17
Sale Barn . . . . . . . . . . . . . . . . . . . . . . . . . .Page 17
Salvage Yard . . . . . . . . . . . . . . . . . . . . . . . .Page 17
Sand & Gravel . . . . . . . . . . . . . . . . . . . . . .Page 17
Savings & Loan (see Banks) . . . . . . . . . . . . Page (8)
Security Service . . . . . . . . . . . . . . . . . . . . . .Page 17
Seed Dealer (see Feed Dealer) . . . . . . . . . .Page (11)
Service Station . . . . . . . . . . . . . . . . . . . . . .Page 18
Shoe Store (and Repair) . . . . . . . . . . . . . . .Page 18
Sporting Goods . . . . . . . . . . . . . . . . . . . . .Page 18
Supermarket (see Grocery Store) . . . . . . . .Page (12)
Tavern . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 18
Tax Service . . . . . . . . . . . . . . . . . . . . . . . . .Page 18
Taxi Cab . . . . . . . . . . . . . . . . . . . . . . . . . .Page 18
Tire Sales . . . . . . . . . . . . . . . . . . . . . . . . . .Page 18
Title Company (see Abstract & Title Co.) . .Page (7)
Towing . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 18
Trailers . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 19
Transmission Service . . . . . . . . . . . . . . . . . .Page 19
Trash Hauling . . . . . . . . . . . . . . . . . . . . . . .Page19
Travel Agency . . . . . . . . . . . . . . . . . . . . . . .Page 19
Tree Service (see Landscaping) . . . . . . . . .Page (14)
Trucking . . . . . . . . . . . . . . . . . . . . . . . . . .Page 19
Truck Stop . . . . . . . . . . . . . . . . . . . . . . . . .Page 19
TV Repair Shop . . . . . . . . . . . . . . . . . . . . .Page 19
Vending Machine . . . . . . . . . . . . . . . . . . . .Page 19
Video Store . . . . . . . . . . . . . . . . . . . . . . . .Page 19
Welder . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 19
Well Drilling . . . . . . . . . . . . . . . . . . . . . . .Page 19
Western Shop . . . . . . . . . . . . . . . . . . . . . . .Page 19
Wholesale . . . . . . . . . . . . . . . . . . . . . . . . . .Page 19
SLOGANS TO FIT THE BUSINESS CONT.ble Of Contents
Page 4
SLOGANS TO FIT THE ITEM
Ash Tray . . . . . . . . . . . . . . . . . . . . . . . . . . .20
Banks . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page .20
Billfold . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 20
Bookmark . . . . . . . . . . . . . . . . . . . . . . . . .Page 20
Brushes . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 20
Calendars . . . . . . . . . . . . . . . . . . . . . . . . . Page .20
Caps . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 20
Car Items . . . . . . . . . . . . . . . . . . . . . . . . . .Page 21
Carton Cutter . . . . . . . . . . . . . . . . . . . . . . .Page 21
Children’s Items . . . . . . . . . . . . . . . . . . . . .Page 21
Cigarette Lighters . . . . . . . . . . . . . . . . . . . .Page 21
Clipboard (see Note Books) . . . . . . . . . . .Page (25)
Clocks . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 21
Coin Purses . . . . . . . . . . . . . . . . . . . . . . . .Page 21
Coupon Keepers . . . . . . . . . . . . . . . . . . . . .Page 21
Cutlery . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 22
Emery Boards (see Nail Clippers) . . . . . . .Page (24)
Fans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 22
First Aid Kit (see Safety) . . . . . . . . . . . . . .Page (30)
Flashlights . . . . . . . . . . . . . . . . . . . . . . . . .Page 22
Flyswatters . . . . . . . . . . . . . . . . . . . . . . . . .Page 22
Funnels . . . . . . . . . . . . . . . . . . . . . . . . . . .Page22
“Glow In The Dark” Items . . . . . . . . . . . . .Page 22
Golf Items . . . . . . . . . . . . . . . . . . . . . . . . .Page 23
Hand Lotion . . . . . . . . . . . . . . . . . . . . . . .Page 23
Heart Shaped Items . . . . . . . . . . . . . . . . . .Page 23
Ice Scrapers . . . . . . . . . . . . . . . . . . . . . . . .Page 23
Key Tags, Key Cases . . . . . . . . . . . . . . . . . .Page 23
Kitchen Items . . . . . . . . . . . . . . . . . . . . . . .Page 23
Knives . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 23
Letter Opener . . . . . . . . . . . . . . . . . . . . . . .Page 24
Lint Brush (see Brushes) . . . . . . . . . . . . . .Page (20)
Litterbug . . . . . . . . . . . . . . . . . . . . . . . . . .Page 24
Lollipops . . . . . . . . . . . . . . . . . . . . . . . . . .Page 24
Magnets . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 24
Matches (see Cigarette Lighters) . . . . . . . .Page (21)
Measuring Spoons (see Kitchen Items) . . .Page (33)
Memo Books . . . . . . . . . . . . . . . . . . . . . . .Page 24
Mirrors . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 24
Nail Clippers . . . . . . . . . . . . . . . . . . . . . . .Page 24
Night Light (see Flashlight) . . . . . . . . . . .Page (22)
Notebook . . . . . . . . . . . . . . . . . . . . . . . . . .Page 25
Openers . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 25
Paint Paddles . . . . . . . . . . . . . . . . . . . . . . .Page 25
Paperweights . . . . . . . . . . . . . . . . . . . . . . .Page 25
Pens and Pencils . . . . . . . . . . . . . . . . . . . . .Page 25
Phone Items . . . . . . . . . . . . . . . . . . . . . . . .Page 25
Pill Box . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 26
Pitchers (see Kitchen Items) . . . . . . . . . . .Page (23)
ble Of ContentsPage 5
Playing Cards . . . . . . . . . . . . . . . . . . . . . . .Page 26
Pot Holders . . . . . . . . . . . . . . . . . . . . . . . .Page 26
Rain Bonnets . . . . . . . . . . . . . . . . . . . . . . .Page26
Rain Gauges (see Rain Bonnets) . . . . . . . .Page (26)
Rulers (see Yardsticks) . . . . . . . . . . . . . . . .(Page 27)
Salt & Pepper Shakers . . . . . . . . . . . . . . . . .Page 26
Sewing Items . . . . . . . . . . . . . . . . . . . . . . . Page 26
Sharpening Stone (see Cutlery) . . . . . . . . .Page (22)
Shoe Horn . . . . . . . . . . . . . . . . . . . . . . . . .Page 26
Smiling Face Items . . . . . . . . . . . . . . . . . . .Page 26
Tape Measures (see Yardsticks) . . . . . . . . .Page (27)
Thermometers . . . . . . . . . . . . . . . . . . . . . .Page 27
Tools . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 27
Tops . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page .27
Whistles . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 27
Wooden Nickel . . . . . . . . . . . . . . . . . . . . . .Page 27
Yardsticks . . . . . . . . . . . . . . . . . . . . . . . . . .Page 27
ADDITIONAL SLOGANS
Anniversary . . . . . . . . . . . . . . . . . . . . . . . .Page 28
Dependability . . . . . . . . . . . . . . . . . . . . . . .Page 28
Employee Relations . . . . . . . . . . . . . . . . . . .Page 28
Good Luck . . . . . . . . . . . . . . . . . . . . . . . . .Page 28
Graduation . . . . . . . . . . . . . . . . . . . . . . . . .Page 28
Holidays . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 28
If We Don’t Have It . . . . . . . . . . . . . . . . . .Page 28
Inspirational . . . . . . . . . . . . . . . . . . . . . . . .Page 29
Low Cost . . . . . . . . . . . . . . . . . . . . . . . . . .Page 29
Price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 29
Quality . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 29
Reminders . . . . . . . . . . . . . . . . . . . . . . . . .Page 29
Safety . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 30
Service . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 31
Specialty . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 31
Thank You . . . . . . . . . . . . . . . . . . . . . . . . .Page 32
Timely . . . . . . . . . . . . . . . . . . . . . . . . . . . .Page 32
P.S.A. Slogans . . . . . . . . . . . . . . . . . . . . . . .Page 32
SLOGANS TO FIT THE ITEM CONT.ogans
Page 6
COPY WRITING HINTS
Better ad copy is attained by following these simple guidelines:
1. USE LOGOS WHENEVER POSSIBLE.
They are eye-catching andconvey an advertising message which might otherwise take
many words.
2. USE SLOGANS.
They deliver a message to the recipients of the itemwhich will help them to remember the advertiser’s name.
3. KEEP COPY AS SHORT AS POSSIBLE.
The less you say, themore they’ll remember! Don’t clutter copy with zip codes, post office box
numbers and other seldom needed copy. If in doubt, it’s usually wiser to
say less than more. At times, the simple illustration and a couple of
words are sufficient. At other times, copy or a logo alone is best.
Page 7
ABSTRACT & TITLE CO.
A defective title is a poor legacy
Be sure the title is clear
Reliable and accurate abstracts
Your interest is the heart of our business
AIR CONDITIONING
Beat the heat with —
Control the climate with —
For “Low” prices and “High” quality
Friendliness in every degree
Keep Cool With —
Total air conditioning service
Your comfort is our business
AMBULANCE
24-hour service
Fast service from people who care
ANSWERING SERVICE
24 hours a day - 7 days a week
Accurate answering
Our business is your business
Prompt - courteous - accurate
Staffed only by experienced operators
The voice with a smile
We answer fast!
We do more than just answer your phone
When you’re out - we’re in
With us you’re always in
APPLIANCE DEALER
After the sale, it’s the service that counts
Appliances for modern living
Let us furnish your home with appliances
Let us make your house a home
Live better — electrically
Quality products for quality people
We service what we sell
AUCTIONEER
(also see Sale Barns)Fully licensed and bonded
Where you get something for nodding
AUTO DEALER
Another dependable car from —
Before you buy - give us a try
Complete motor-tune-up
Drive a bargain at -
Drive away with a smile
Every deal a fair deal
First in sales, first in service
For miles of smiles ... call —
Service that lasts
We do our own financing
You “auto” drive a —
You “auto” try us!
Your key to service
AUTO GLASS
(see Glass Company)AUTO REPAIR,
PARTS, BODY SHOP
Be wreckless - not brakeless
Beautiful bodies are our business
Big or small - we fix’em all
Brake inspection is your protection
Bumper to bumper repairs
Complete collision repairs
Good alignment - perfect balance
If it has wheels we’ve got the parts for it
It’s the brakes in life that count
Largest stock of auto parts in town
Park your car troubles with us
We are wreck-amended
We come on the double - when you’re in trouble
We take the “dents” out of accidents
When you stall - call -
When you’re left flat call —
You bend ‘em, we mend ‘em
Your parts plus store
AVIATION
The “plane” fact is - happiness is flying!
AWNING
Just a shade better
The sun never sets on our services
We cool the sun
ns To Fit The BusinessPage 8
BAIL BONDS
Anytime - any court - anywhere
In jail? Need bail? Call____
24-hour service
We’ll help you out
When in jail - get out on bail
BAKERY
Every bite a delight
Fresh from the oven to you
Good from crust to crust
Good to the last crumb
Hurry back - we “knead” the
dough just a taste better
Like mother used to bake
Made better — tastes better
Old fashioned goodness and flavor
Our cakes and pies take the prize
Oven fresh at your kitchen door
Tasty pastry from
You’ve tried the rest, now try the BEST
BANK, CREDIT UNION
A good bank in a fine community
Anyway you figure, it pays to call
Bank of friendly service
Bank on the future with us
Bank on us
Bank with us and you can ...
Be sure — be safe — bank with ____
Come and grow with us
Dedicated to better banking
Dependable banking since (year)
For all your banking needs
Get the savings habit - the rest comes easy
Great oaks grow from little acorns
Growing by helping others grow
It pays to save with____
Make our bank your bank
Make your money work for you
Money saved makes dreams come true
Nearby and neighborly
Need a loan - apply by phone
Old fashioned friendliness - modern service
Open an account - watch it grow
Our interest will interest you
Plant your money where it grows
Safe because it’s sound
$ave for Security
Saving is a basic value
Saving is INTERESTing
Savings is the cornerstone of success
Sharp savers bank with...
Smart investors save at...
Sound, reliable service since____
$uce$$ begins____
Teach your $$ to have more cents
The bank built by its friends
The personal service bank
The trail of thrift leads to success
There’s no place like a home of your own
Time is money — save both at ____
We give 2 kinds of interest ...
compound and personal
We have your interest at heart
We pay you to save
We’re here on your account
We save together — lend to each other
When you need a friend, come to ____
Where you save, borrow, and build
Where you save makes a difference
With a daily interest in you
You’ll like our “interest” in your account
BAR
(see Tavern)BEAUTY AND BARBER SHOP
A beautifying place
By appointment only
Creating Your Positive Image
Enhance your beauty
Hair styling with you in mind
It’s the cut that counts
Look your best —
Styles designed with you in mind
The ultimate in beauty
We care for your hair
Your beauty is our business
BICYCLE DEALER
(see Motorcycle Dealer)
BOAT DEALER
The complete marine store
We’re #1 in boating fun
BOUTIQUE
(see Clothing Store)gans To Fit The BusinessPage 9
BOWLING ALLEY
24 lanes open 24-hours
52 lanes of relaxation and fun
Always a strike — never a split at ____
Bowl for fun
Bowl your way to fun & health
Bowling for the whole family
Keep in shape — bowl!
Meet me in the alley
The one sport for everyone
Where the good times roll
BUILDERS SUPPLY
(also see Construction and Contractors)
Everything to build everything
Get it all in one spot
Side with us
CAFE
(see Restaurants)CAMERA SHOP
Our business is developing nicely
CAR WASH
Grime doesn’t pay
A clean car drives better
CATERING
Catering for the particular
Everything furnished but the guests
CHURCHES
(see Religious Organizations)CLEANERS
As ye rip, so shall we sew
Better care - longer wear
Come clean with us
Fine clothes deserve fine cleaning
Free pick up - Free delivery
Make washday a Holiday
One call cleans all
The cleanest “number” in town
To a “clothes” friend
Wash your duds in our suds
CLOTHING STORE
Dress for success
Exclusive brands - latest styles
Exclusive but not expensive
Fur-ever yours (furrier)
It pays to look your best
Let us suit you
The latest styles in many sizes
We care what you wear
Your appearance is our business
You’ll love our prices
CLUBS
Serving the community
Thanks for being our guest speaker
COCKTAIL LOUNGE
(see Tavern)COLLECTION AGENCY
If it’s collectible, we’ll collect it
CONCRETE DEALER
For “Concrete” prices call —
Get a load of this for lifetime construction
Our guarantee is your concrete satisfaction
Concrete Lasts for Ages
CONSTRUCTION & CONTRACTOR
Builders of better homes
For the best figure in town
For the home of your life
From footings to finish
Let us build your dream home
Let us measure your needs
Remodeling is an investment, not an expense
See us first - free estimates
There’s no place like home - build one
_____Years of quality construction
CO-OP
(see Farm Co-op)CREDIT UNION
(also see Banks)Borrow where you save, save when you borrow
It pays to belong!
It’s profitable! It’s convenient! It’s yours!
It’s your credit union - Use it
Save regularly and borrow wisely
Save today for the needs of tomorrow
Sound reliable service
When you need a friend, see ____
logans To Fit The BusinessPage 10
DAIRY
American’s health insurance
Drink milk for health’s sake
For a healthy family serve_____milk
Milk - nature’s perfect drink
Nature put what you need in milk
Our milk is “udderly” wonderful
Taste the difference
Your baby’s best friend
Your best food value
DELICATESSEN
Treat your belly to our deli!
DELIVERY SERVICE
We’ll get you there faster!
You call - we haul
DENTIST
(see Doctor)DOCTOR & DENTIST
Be true to your teeth
Or they’ll be false to you
I have been to my doctor (dentist)
My tooth (to go on pill boxes)
Smile with confidence
Smiles are forever!
Thanks for being a good patient
Where your good health is our concern
Your “health” is our business
DRUG STORE & PHARMACY
Dependable prescriptions since
For perfect prescriptions every time
Headquarters for health
Helping you enjoy life
Just what the doctor ordered
We are prescription specialists
Where pharmacy is a fine art
Where your good health is our concern
You can depend on us!
Your doctor has our number
ELECTRICAL CONTRACTOR
(Power & Light)
Electrically yours
Everything electrical
Is your electrical wiring up to date?
Let us help you out of the dark
Let us light up your day
Let us make things brighter for you
Lighting the way since_______
Residential & commercial wiring
We solve your “current” problems
You phone - we’ll wire
EMPLOYMENT AGENCY
Employment counselors since
Matching people with jobs
The right person for the right job
ESCROW COMPANY
Fast, accurate, courteous
EXCAVATING & DIRT MOVING
Ditch digginest little co. around
Fast, dependable service
It’s cheaper our way
No job too big
Our service at your service
Reasonable & reliable
We deal in dirt
We dig for our money
We dig your problems
We move the earth
EXTERMINATOR
Don’t let them bug you
Estimates with no obligation
If you need this you need our service (Flyswatter)
If you have pests, we’ll do the rest
Let a trained expert do the job
Pests - you got’em, we get’em!
Protecting your health & property
We make “mouse” calls
What’s bugging you?
ogans To Fit The BusinessPage 11
FARM CO-OP
Better living through CO-OPeration
Buy CO-OPeratively
Farm owned - farmer operated
Of, by and for the farmers
Our profits are your savings
Owned by the people we serve
Stay on top, support your CO-OP
The business farmers own
You share the savings and the profits
Your CO-OP serves you best
FARM SERVICE
Ag is my bag
America’s greatest asset - the farmer
Better farms make a better America
Everything for modern farming
Farmer’s one-stop service
Farming - a fine life
For all your farm supply needs
Good crops start with good seed
Good equipment makes a good farmer
I’m bullish on beef
I’m proud to be a farmer
I’m proud to be a rancher
Serving the farmer since ____
The farmer’s friend
We work harder for our farmers
FEED & SEED DEALER
A man reaps what he sows
Better feed — better results
Feed and seed for every need
Feed - Seed - Supplies
For all your needs, use____feeds
If it grows, we have it!
Look to the future and save with ____
Our best ads are planted - not printed
Quality feeds & seeds pay dividends
The complete farm store
Top grain for top feeds
Watch ‘em grow with______
FERTILIZER DEALER
As necessary as the rain
Better yield in every field
Feed the soil that feeds you
Field tested fertilizers
For growing satisfaction
In business to help you grow
We fill your growing needs
We have a brand to suit your land
We’re full of fertilizer!
FLOOR COVERING
A home means more with carpet
A square deal with every square yard
Carpet makes a house a home
For the best “carpet” in town
Prices that make your budget smile
This floor laid by ____
Where quality and price meet
Your comfort is our business
FLORIST & NURSERY
Come “grow” with us
Everyday is someone’s birthday
Flowers for all occasions
For every “bloomin” thing
If it grows, we have it
In any event — wire flowers
Our business is blooming (growing)
Our flowers brighten the hours
Petal pushers
Say it with flowers
Send flowers from ____
The best bloomin’ flowers in town
FOOD LOCKER
Cold service with warm treatment
Complete meat processing
Custom processing
Food in freezer makes life so much easier
Frozen assets
Process - Smoking - Curing
We freeze to please
logans To Fit The BusinessPage 12
FUEL OIL DEALER
Be “coaled” & warm
Don’t fuel around, call us
Our customers are our warmest friends
Our fuel is “oil-right”
Pay less and heat better
The best fuel in every degree
We keep the home fires burning
We sell comfort by the gallon
We’re “oilways” at your service
When you need fuel, call —
FUNERAL HOME
A friendly service in your hour of need
A proven community service
Dignified, personal service
For those who care
Quiet, dignified supervision
Remember your loved ones
Service of dignity and consideration
Serving others as we would be served
The leading funeral home in —-
FURNITURE STORE
Big city selection with country convenience
Complete home furnishings
Distinctive furnishings
Everything for your home
First in furniture
Furniture that stands the test of time
Turning houses into homes since ____
We furnish everything for the home
Where good furniture is never expensive
Your comfort is our business
FURRIER
“Fur-ever” yours
Our furs make warm friends
The dominant note is refinement
GAS COMPANY
(see Fuel Oil Dealer)GIFT SHOP
Enjoy our “browsepitality”
For gifts of distinction
Gifts for any occasion
Gifts for the ones you love
Today is someone’s birthday,
Remember with ____
Whatever the occasion ...
Say it with a gift from ____
GLASS COMPANY
Clear vision ahead with
Helping you see ahead
We appreciate your business!
Quality at no great cost
See your way clear with ____
The glass with class
24-hour emergency service
We go to great panes to serve you
We install the best & service the rest
We’ll keep you in the clear
GRAIN ELEVATOR
(see Farm Service)GROCERY STORE
Everything for every meal
Fine foods & choice meats
Home of the food budget plan
Make our store your store
“Meats” with your approval
Quality food values every day
Stop and Shop at
We “meat” your individual needs
Where pleased customers meet
NEED HELP? call 1-800-500-7227
gans To Fit The BusinessPage 13
HARDWARE DEALER
(also see Lumber)
Do-it-yourself headquarters
Good tools shorten labor
One stop home improvement center
Our hardware will stand “hard wear”
There’s no substitute for quality
Your hardware headquarters
Your total hardware store
HATCHERY
Better bred chicks
“Cheepers” by the dozen
Chicks with a future
Our chicks are something to crow about
Rain or shine our chicks grow fine
We put legs on fertile eggs
HEALTH CARE CENTER
(see Hospital)HEALTH & FITNESS
Come in, what do you have to lose?
First come, first curved
Visit our “thinner” sanctum
HEATING
(see Plumbing)HOME BUILDERS
(see Contractor)HOSPITAL
24-hour emergency care
Another special delivery from ... (Maternity)
Health planning makes good cents!
I got my start at ... (Maternity)
I’m brand new from ... (Maternity)
Our nurses are very patient people!
Our nursing makes the difference!
Our patients are VIPs!
Thanks for giving (Blood Donor)
Thanks for your pint size miracle (Blood Donor)
“We care”
HOTEL
(see Motel)IMPLEMENT DEALER
Better farms make a better America
Everything for modern farming
Good equipment shortens labor
Measure your profits with implements from ____
Supplying farmers with fine farm equipment
The farmer’s home of satisfaction
You can’t miss when you deal with ____
INSULATION
Bears can hibernate ____ you can insulate
Control your climate with ____
It’s not a home until it’s insulated
Keep cool — save fuel with ____
This home insulated with ____
We put hot and cold in their place
Year-round comfort with ____
Your comfort is our business
INSURANCE
Accidents don’t pay, but we do
An insured crop will never fail
Be secure, let us insure
For all our insurance needs
For complete protection, insure with ____
If it’s worth owning - it’s worth insuring
Insurance plans tailored to your needs
Insurance specialists
Insurance that pays
Insure today - be sure tomorrow!
Loss-preventing headquarters
Our only business is protecting YOU
Poor fly — No protection (flyswatters)
Protection with service
Full service agency
ogans To Fit The BusinessPage 14
JANITOR SERVICE
Leave the dirty work to us
JEWELER
Dependability — our watch word
Diamonds win hearts
Give her something to remember you by
Gifts of Distinction for the ones you love
Life’s most treasured jewels — our children
Our gems are real jewels
Our time is your time
Spades, hearts, clubs — but especially diamonds
(playing cards)
Try our rings on for “sighs”
Where value is a time-honored tradition
Your jewelry counselors
KENNEL & PET SHOP
(also see Pet Grooming)
I had a “howling good time” at ...
Your pet’s home away from home
Guppies to puppies
LANDSCAPING
Commercial & Residential
Retaining Walls
Landscaping & Design
Ponds & Waterfalls
Free estimates on lawn care
Snow removal
Fall & Spring Cleaning
Seeding & Sod
Decorative rock
LAUNDRY
(see Cleaner)LIGHTING
(see Electrical Contractor)LIQUOR STORE
& LIQUOR WHOLESALER
Always in excellent spirits
Don’t go by - stop and buy at -
For that holiday “spirit” visit ...
High in quality - low in price
Particular people prefer
Pick up your spirits at
Spirits low? Call ...
The best you can buy comes from ...
We cater to your good taste
LUMBERYARD
(also see Hardware Dealers)
Buy where the builders buy
If it’s lumber - call our number
Lumber headquarters for ____years
Need lumber? Call ____
One board or a truckload
Where your future home begins
Wood goods from good woods
Your one-stop building supplier
MACHINE SHOP
Big or small, we fix’em all
Let our machinery fix yours
Our workmanship is beautiful (girl cal.)
Perfect in every detail
When you think of quality, think of ____
MANUFACTURER
Courtesy & Dependability
High in value - low in prices
Our business is built on satisfaction
Quality has no substitute
Quality products for quality people
Satisfaction in every transaction
Satisfied customers are our greatest asset
Tops for quality
Why not have the best?
MEAT MARKET
(also see Grocery Store)
Let us “meat” you
Let us “meat” your needs
“Meats” with your approval
Slogans To Fit The BusinessPage 15
MEDICAL SUPPLY
& HOSPITAL EQUIPMENT
Specialists in all get-well needs
MOBILE HOME DEALER
Your wheel estate dealer
MONUMENT DEALER
A thing of beauty is a joy forever
Everlasting, beautiful and permanent
Memorials that endure
Remember your loved ones
We build for the ages
MOTEL & HOTEL
Experts at conventions, banquets, and meetings
For the “rest” of your life
Home comforts at reasonable rates
Luxury for less
Our guests always return
Please don’t smoke in bed (ash trays)
People’s choice
Vacation paradise
Where our guests send their friends
Where the guest gets the best
Your home away from home
MOTORCYCLE DEALER
The family cycle shop
MOVER
(also see Trucking)We move you safely
When it’s your move, call us
MUFFLER SERVICE
A new muffler is a “sound” investment
Our business is exhausting
Our specialty — quality mufflers
Particular people prefer —
“Roar” in — “purr” out
We do anything that’s exhausting
We sell the best and charge you less
MUSIC STORE
Everything musical
Our business is “sound”
We keep your day filled with music
Where there’s music there’s life
NURSERY
(see Florist & Landscaping)NURSING HOME
(also see Hospital)Loving kindness meets the tender heart
Special caring for special people
OFFICE SUPPLY
A good name to keep on file
Exclusive, but not expensive
File your office needs at ____
If your office needs it, we have it
Our products & service satisfy
There’s nothing stationery about us
We service what we sell
Your office needs us
OIL COMPANY
(see Fuel Oil Dealer)PACKAGE LIQUOR STORE
(see Tavern)
PAINT STORE &
PAINT CONTRACTOR
Better paints make better painters
Don’t put it off — put it on
Everything in paints & wallpapers
Just a shade better
Let us beautify your home
No job too big or too small
Our paints weather the weather
Paint adds value and beauty
This house painted by —
Page 16
PAVER
From driveways to highways
Let us pave your way
Paving roads to the future
PET GROOMING
(also see Kennel/Pet Shop)
Our place is going to the dogs
The only love that money can buy
We specialize in puppy love
Where elite pets meet
Where your pet is treated royally
PHARMACY
(see Drug Store)PHOTOGRAPHER
A child’s picture never grows up
A gift only you can give
A picture is a lasting treasure
Photographs that live forever
Remember your wedding anniversary
Specialists in bridal portraits
The perfect gift!
Today’s pleasures — tomorrow’s treasures
Tomorrow’s memories come from today’s pictures
PIZZA PARLOR
Where discriminating pizza lovers dine
PLUMBING & HEATING
Call us before you need us
Control your climate with ____
Good houses deserve good plumbing
Keep trouble from happening, call ____
In case of a bad break, call ____
The best name in —
We sell the best, and service the rest
We sell warm winters and cool summers
Your all weather friends
Your cold weather friends
Your warm weather friends
POLITICS
A capable, honest leader
A vote for experience
Best fitted for the office Elect ...
Exercise your right and your duty - vote!
________is working for you!
Of the people, for the people
My record speaks for itself
Re-elect ...
The man for the office
The people’s choice
The people’s friend
Vote!
Vote for ...
Your vote and support is appreciated!
PRINTING
Creators of good impressions
For a good impression
Quality has no substitute
The impression we make is the image you get
The printing specialists for over_____ years
RADIATOR SERVICE
Cooling systems are our only business
RADIO STATION
Sound advertising that gets results
READY MIX
For the right mix at the right time
Freshly mixed as you want it
From swimming pools to new schools
Mix with the right people
Radio dispatched trucks
Ready-mix when you’re ready
We pour on the service
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REAL ESTATE
An investment in the future
Get a “Lot” out of life
Home is where the heart is
Household name in real estate
“Lots” of satisfaction
Making home ownership easy
UN-lease yourself, buy a home
We have “lots” to sell
Wishing you well in your new home
Your home partner
Your hometown Realtor
RELIGIOUS ORGANIZATION
A New beginning!
A community of Faith
Let God straighten out your life
Let me be a reflection of God’s love
God Bless You Everyday (calendar)
There’s something for everyone ...
When life throws you a curve — turn to God!
Ye are the light of the world
RENDERING WORKS
One call does it all
Our business is “picking up”
You call, we haul, big or small
RENTAL
Don’t invest, rent the best
Rent, let the rest of the world go buy
Save more by renting
Things to rent for every event
RESTAURANT & CAFE
Best steaks in town
Famous for fine food since_____
Fine food for the finest people
Food you’ll remember
Good home cooking
Home style cooking
Next to home, the best place to eat
Something’s always cooking at ____
Where every meal has taste appeal
Where good friends meet and eat
ROOFING & SIDING
A roof that won’t let you down
Above all, a good roof
Always on top
Dependability for over 15 years
For a hole in the roof or a whole new roof
For protection from falling water
Large or small, we top them all
This home made comfortable with ____siding
Tops since_____
We cover the city
We top’em all
SALE BARN & AUCTIONEER
If it’s livestock, we know how to sell
Satisfaction with every transaction
Where the buyer & seller meet
SALVAGE YARD
Always in the scrap
New or old, we have the parts
We have it, or we’ll get it
You wreck’em, we buy’em
SAND & GRAVEL
Dependable service since ____
Low prices, fast service
No job too big, no favor too small
Reasonable, reliable
When you need gravel, call ...
SECURITY SERVICE
Reliable security service for every need
SEED DEALER
(see Feed Dealers)ogans To Fit The BusinessPage 18
SERVICE STATION
Always ready to serve you
Bumper to bumper service
Complete automotive service
Don’t just drive by, drive in
Full service car care
Go with_____complete one-stop service
It’s the service that counts
Let us keep you rolling
Old fashioned friendliness with up-to-date service
Service is not our motto — it is our business!
Service with a smile
Stop and gas with us
24 hour wrecker & road service
When you’re left flat, call us
We’re “oilways” at your service
Where service has a meaning
Won’t start? Call us!
SHOE STORE - SHOE REPAIR
A fit for all feet
A step in the right direction
Put your feet on easy street
Put yourself in our shoes
Serving your shoe repair needs since ____
Shoes for all walks of life
Shoes to fit the billfold
Two feet ahead in fashion
SPORTING GOODS
All good sports shop here
Ask about our pay-as-you-play plan
Complete athletic headquarters
Everything for the skier
Everything for your hunting needs
Hunting or fishing, see ____
To a good sportsman from ____
We sell fun with performance & safety
Why “hunt” for a bargain? Call ____
You can’t miss with our service
SUPERMARKET
(see Grocery Store)TAVERN, BAR,
PACKAGE LIQUOR STORE
A friendly place where friends meet
Coldest beer in town
Fine wines our specialty — courtesy our rule
Let us keep you in good spirits
Meet your friends at ____
The happy time place
Where cold beer makes warm friends
Where you’re always welcome
You’re never a stranger at ____
TAX SERVICE
Year round tax counseling
TAXI CAB
Around the block, or around the town, call ____
Dependable, courteous service
Forget the traffic worries — take a taxi
Get the habit — taxicab it!
Going your way — night or day
Leave the driving to us
Relax in safety
Safe, courteous drivers
The cleanest cabs in town
24 - hour radio dispatched
TIRE SALES
Drive better with ____
Happiness is being well balanced
Next time you have a blowout ...
Invite us to your flat!
We never “tire” of your business
When you need tires think of ____
When you’re left flat, call––
TITLE COMPANY
(see Abstract & Title Co.)
TOWING
Big or small — we tow them all
In a rut? We’ll pull you out!
No hill too steep, no ditch too deep
Our business is picking up
24-hour & 7-day road service
We’re pulling for you
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TRAILERS
Across town or across the nation
TRANSMISSION SERVICE
(Jackson’s) finest transmission professionals
We’ll get you in gear
TRASH HAULING
Our business is picking up
Rain or shine, we pick up all the time
Sanitary engineers since ____
TRAVEL AGENCY
Happy traveling
Let us help you plan your trips
May good luck travel with you
Our time is at your service
Planning a trip? Call —
Serving you is a pleasure
TREE SERVICE
(see Landscaping)TRUCKING
(also see Movers)Across the street or across the continent
As close as your phone
Don’t get stuck, ship by truck
Give us a call, we’re ready to haul
On the move since
Our business is “picking up”
We move you safely - far and near
We’ll take that load off your mind
We’re not satisfied unless you are
When it’s your move, call —
You say where, we’ll take it there
You need us every move you make
You call, we haul
You call, we haul, big or small
TRUCK STOP
(also see Service Station & Restaurant)
Serving truckers since ____
Stop and gas with us
The truckers home away from home
The trucker’s friend
24-hour cafe & truck stop
We never close, so keep on truckin’
TV REPAIR SHOP
A nice number to know (phone#)
Choice workmanship in every detail
Low prices, fast service
No matter what the model, we’ve got the parts
VENDING MACHINE
Your needs at the drop of a coin
VIDEO STORE
Adventures in sight and sound
Take home a star
The finest in home movie entertainment
Video at its best
Your home entertainment center
WELDER
Give us a break, and we’ll fix it
We weld anything
WELL DRILLING
There is a drink in most all we sink
Water, lifeblood of the universe
WESTERN SHOP
Everything for horse and rider
Where the west begins
Your complete western store
WHOLESALE
A product for every need
It’s_______for all your supplies
Serving the finest retailers in the world
logans To Fit The ItemPage 20
ASH TRAY
No “butts” about it, our service is good
Please don’t smoke in bed
Practice fire safety daily
Put your ashes here
BANKS
(also see children’s items)Big DOLLARS from little pennies grow
Fatten your savings at ____
Fill me up to buy ____
Return me to ____
Saving is “interest”ing
This little pig goes to ____
Where you save does make a difference
You can bank on us
You’ll save wisely with ____
BILLFOLD
For refills, come see us (financial institution)
Put your money here and your confidence in
BOOKMARK
Marks the spot for service
A mark of quality
As you turn a page, turn to us for ____
Mark your place and shop at ____
BRUSHES
Brush away your______problems
It pays to look your best
To a “clothes” friend of ____
We care for what you wear
We’ll never give you the “brush off ’
Your appearance is our business
CALENDARS
At your service, year round
Be up-to-date with ____
Best wishes for every day in the year
For the best figure in town (girl calendar)
Greetings every day of the year
God bless you throughout the year
Have a great year
Let’s all stick around and have a good year
(stick on calendars)
Make a date to ____
May all good things be yours throughout the year
May every day be a good day
May the best in every day be yours
Our workmanship is beautiful
Remember _________club meets on ____
Service you’ll want to stick with (stick on calendars)
Serving is always in season
Stick with the professionals (stick on calendars)
Stick with us for service (stick on calendars)
365 days of best wishes
365 days of happiness
365 days of service
Year round greetings
SAFETY RELATED CALENDARS
Give kids a “brake”
Honor the school police -
they are protectors of our children
In their safety lies America’s future
Please drive carefully
Practice fire safety daily!
Think twice when driving — once for the other guy
We love our children — please drive carefully!
CAPS
Hats off to —
Heads first
We tip our cap
logans To Fit The ItemPage 21
CAR ITEMS
(also see Key Tags and Sleet Scrapers)
Best friend your car can have
Drive safely
For miles of smiles
For safety’s sake, buckle up
Happy motoring
May good luck travel with you
We never “tire” of your business
We sell the best and service the rest
You “auto” stop in and save with ____
CARTON CUTTER
A cut above the rest
Don’t cut yourself out
For a sharp customer
For clean cut service
More sharp service from ____
CHILDREN’S ITEMS
From high chair to high school
From tot’s to teens
Good youngsters make better citizens
To our future customers
CIGARETTE LIGHTER
(also see Flashlights)
A friendly light from —
A hot brand for______years
A light reminder to call —
“De-Lighted” to serve you
For hot ideas
For matchless service, see —
For the hottest deal in town
For unmatched service, call —
Have a light on us
Have you seen the light? See ____
Let us light up your day
Lighting the way for ____years
Light up your day with ____
Light your way to ____
Lighten your______worries, call ____
Matchless performance with —
Practice fire safety daily
Strike it rich (savings & loan)
There’s no match for quality at ____
CLIPBOARD
(see Note Books)CLOCKS
At Tax Time (accountants, tax service)
For your leisure time
If time is a major point
If time is taking its toll on you
Make the most of your valuable time
Make up for lost time
Next time you need ____
Open 24 hours
Our service (product) passed the test of time
Same time next year (convention, sales meeting)
Since time began
The best of time (event)
The times are changing
Time and time again we’ve proven ____
Time marches on, so does technology
We’re ahead of the times ...
We’re always on time
When every second counts
COIN PURSES
For the money you save at ____
It’s money in your pocket when you deal with
Need more money? See ____
See us before you get down to your last nickel
Save your nickels at ____
The big “change” is to ____
To a “purse-onal” friend
To coin a phrase, thank you from ____
You’ll pocket savings at ____
COMBS
“Comb” back and see us
“Comb” grow with us
Comb out your troubles, call ____
It pays to look your best
Service from head to toe
To groom your car see ____
COUPON KEEPERS
Always inflation-fighting prices at ____
An inflation-fighter gift from ____
Another inflation-fighter from ____
Cents off add up to dollars saved!
Clip & save with ____
Coupons save you money
For money saving coupons, read the (name of paper)
Invest the money you save through coupons with us
Save money by clipping coupons from ____
Save money with your coupons at ___
logans To Fit The ItemPage 22
CUTLERY &
SHARPENING STONES
Clean cut service
For a sharp customer
For a sharp friend of ____
For clean cut service
For extra sharp service
For sharp service
For sharp values
For the sharpest deal in town
Keeping the edge on service
Never a dull idea from ____
Our service has the edge
Sharp people save at ____
We keep a sharp eye on ____
EMERY BOARDS
(see Nail Clippers)FANS
Don’t get hot. Cool it with ____
Don’t get blown away by high electric bills, call ____
Fan out your profits
I’m a______fan
I’m a fan of______
Join the_______fan club
Save energy, use your manual cooling system
Your warm weather friend
FIRST AID KIT
(see Safety)FLASHLIGHTS & NIGHTLIGHTS
(also see Cigarette Lighters)
Brighten your way to better banking
“De-lighted” to serve you
Let us cast some “light” on your problems
Let us “lighten” your work
Light the way to better ____
Our service “shines”
Things are “brighter” at ____
We’ve taken a shine to you
FLY SWATTERS
A hit and never a miss with ____
A sure hit
Buzz in for better service
For service on the fly
For the little things in life that bug you
Get it all in one swat
Hit your_______problems on us
Keep your engines humming -
for tune-up call ____
No one’s a pest at ____
Our service hits the spot
Swing your business to us
Troubles fly away with ____
We’re not a fly by night company -established__years
You can’t miss with ____
You don’t bug us, we appreciate you
FUNNELS
(also see Kitchen Items)A “thank you” from ____
Fill’er up at (service station)
Funnel your business to ____
Let us fill your________ needs
GLOW IN THE DARK ITEMS
For “glowing” results
For profits that “glow”
“Glow” first class with
“Glow” with the best
Let us light up your day
Light your way to ____
Our______is brighter
Our service “glows”
Smile and “glow” to ____
Watch your savings “glow” at ____
You’ll “glow” with pride in a new car from
ogans To Fit The ItemPage 23
GOLF ITEMS
Drive better with ____
Driving for your business
For on-the-ball service
FORE our good friends
FORE quick service
“Putt” your business in our hands
Repair your divots and bank with
Service to a “tee”
Swing to ____
Tee up with
We’re on par with the best
We’re on the ball
HAND LOTION
A “handy” gift from ____
A soft touch from ____
Every day is ladies day at ____
Hand us your_____problems
Let us give you a hand -
Smooth service from ____
You’re in good hands with ____
HEART SHAPED ITEMS
A HEARTY thank you from ____
For a “hearty” meal
For a sweetheart of a deal
Have a heart - give us a call (phone#)
Have a lovely day
Our heartfelt thanks
Service from the heart
We have your interest at heart
We love to serve you
You’ll love a____from____
You’ll love our service (or prices)
You’re the heart of our business
ICE SCRAPERS
(also see Car Items)For your added safety
For your driving convenience
Get a better look at our service
If you still can’t see, see ____
Just to make it clear, we appreciate your business
Make it easy on yourself
Scrape a path to ____
Scrape away your troubles
See your way clear with ____
Yours for safer driving
KEY TAGS & KEY CASES
(also see Car Items)
For a key customer
For the keys to your new ____
Helping you is the key to our success
Keyed to serve you best
Lock up your future with a savings account
Service is the key to our success
The______with “key” ideas
The key to the best deal in town
The key to your new home
The key to your success
Unlock your sales with ____
We hold the key to your____problems
When you stall, call ____
Your key to financial security
Your key to gracious living (real estate)
Your key to happiness
Your key to quality
Your key to satisfaction
Your key to service
KITCHEN ITEMS, MEASURES
(also see Yardsticks)
A full measure of service
Always thinking of a way to serve you
An extra “measure” of service
For a good mix of quality and service
One good turn deserves another
Our service “pours” out to you
“Scoop” up profits with ____
Service with ease
The right “measure” to serve you
To serve you better
We measure up
KNIVES
A “sharp” place to trade
Be sharp, cut costs with ____
Cut costs with ____
For a sharp deal, call ____
Never a dull moment at ____
Point your business to ____
Service that’s to the point
“Sharp” shoppers shop at ____
Sharpen your memory at ____
The sharpest deal in town
ans To Fit The ItemPage 24
LETTER OPENER
Open up new business with ____
Our doors are open to you
LINT BRUSHES
(see Brushes)LITTERBAG
Clean deals on clean wheels
Donate what you can, because every litter bit helps
Don’t let a little lunch Become a litter lunch
Drive home a clean deal
Help keep America’s circuits clear (computer co.)
Insure a cleaner tomorrow — use litterbags
Keep our campaign trail clean -
use a litterbag (political)
Learn not to litter
Litter doesn’t grow on trees -
keep your national park clean
Litterbags for trash,
First National for cash. (financial)
Take a “byte” out of litter (computer store)
Take a “litter” off the top (beauty shop)
Take account for America’s future
Vote out litter (political)
LOLLIPOPS
(also see Children’s Items)For good taste, shop at ____
Help lick your____problems, call ____
How sweet it is
Quality you can taste
Sweets to the sweet
To our best friends
MAGNETS
Stick with the professionals
Stick with us
Stuck for ideas? Call ____
The____that sticks
We’re “stuck” on you
We’ll stick with you
We’re “holding” the line
You won’t get “held-up”
MATCHES
(see Cigarette Lighters)MEASURING SPOONS
(see Kitchen Items)
MEMO BOOKS
A note of thanks from ____
A reminder to remember
For notable service
I think you’re noteworthy
Make a note to call
Make a note to order
Make a note to remember
Note our number
To a note-able friend of ____
MIRROR AND
MIRROR CALENDARS
A reflection of our appreciation
Look inside and see a friend of ours
Look to______for dependable service
Reflecting our appreciation
See us and pay less
See us for the finest service
Smile, it’s a nice reflection on you
The person on the other side is our friend
Turn this over and meet a friend of ours
We think you’re beautiful
You are looking at a good customer of ours
NAIL CLIPPERS, FILES, AND
EMERY BOARDS
A good name to keep on file
Clip repair bills at ____
Don’t get clipped, see ____
File your_____problems with us
File your vote for (political)
Our files say, time for ____
Service at your fingertips
Smooth out the rough spots with ____
Trim away your______problems with us
Trim waste with ____
NIGHT LIGHT
(see Flashlight)gans To Fit The ItemPage 25
NOTE BOOK
A reminder to call ____
A reminder to remember
For notable service
For quick reliable service, call ____
Make a note to call
Make a note to remember
Make a note to see us for all your_____needs
“Note” this number
Noting our______Year
Service at your fingertips
There’s a “notable” difference in ____
We’re as near as your phone
OPENERS (BOTTLE OR JAR)
A turn for the better
Don’t know which way to turn?
Don’t let opportunity slip away, see ____
Don’t lose your grip
For a new twist in ____
For your “opening” pleasure
Get a grip on ____
Get hold of a winner
Here’s gripping proof we appreciate your business
Hold on to good service
How’s this for openers?
It’s easy to “open” a
(charge account, savings account, etc.)
Keep a good grip on ____
One good turn deserves another
“Open” to serve YOU
“Open” 24 hours
Our door is always “open”
Ready to serve you
Try us for openers
Turn to the bright side, shop at ____
We have a hold on your needs
We never slip when it comes to service
We’ll open the way to ____
We’re opening something new
PAINT PADDLES
Brush up on do-it-yourself jobs
For a gallon of values
Put on a new face with a coat of paint from ____
Stir up sales with ____
This paint was bought from ____
PAPERWEIGHTS
For weighty management problems, call ____
Hold down costs with ____
Our business rests on you
PENS & PENCILS
Be treated “write”
Best regards from —
Don’t be “lead” astray
Erase your____problems at ____
Get the point at ____
If it isn’t right, we make it “write!”
If it’s (insurance), we write it
Make a note to call
Make it a point to stop at
Our service is sharp
Point your______our way
The customer is always “write” at ____
We point the way to progress
Write an order with us
“Write” on the ball
PHONE ITEMS
A good number to remember
A phone call away
Announcing our new phone number
As near as your phone
Bank by phone
Call collect
Call orders toll free
Call our toll free hot line
Call our toll free number
Call the best - it costs less
Call us first
Call us for free estimates
Call us for service
For service, call —
Friendly service at your phone
Give us a call - we listen
Give us a ring
If you want the best, call
Let one call do it all
One call does it ALL
Our service begins when you call (Phone#)
day or night
Phone for a loan
Service at your fingertips
Tele-banking 24-hours a day
The loan phone
The number for_____
To bring me - ring me
To bring us - ring us
We’re just a phone call away
You ring - we bring
Your hot line to service
logans To Fit The ItemPage 26
PILL BOX
A sure cure for all your needs
We are your remedy
PITCHERS
(see Kitchen Items)PLAYING CARDS
Always a good deal at ____
Deal with confidence
Don’t gamble, see us
For no nonsense dealing call ____
Good luck
See us for a “straight deal”
We appreciate your business
POT HOLDERS
A hot brand for______years
A kitchen pal from ____
For hot ideas
For hot deals call ____
If it’s too hot to handle, remember ____
To a good cook
To serve you better
We’ll protect your ____
RAIN BONNETS
A rainy day “thank you”
Protection for a rainy day, save at ____
Rain or shine, call ____
Rain or shine or anytime, see -
Save for a rainy day (financial)
Stay well covered with (insurance)
The customer “rains” supreme at ____
Your all weather friends
RAIN GAUGES
(see Rain Bonnets)RULERS
(see Yardsticks)SALT & PEPPER SHAKERS
For a fair shake
For a good cook
Our service “pours” out to you
Season it with ____
“Seasonings” greetings
To serve you better
SEWING ITEMS
Don’t get stuck, stick with us
Just “sew” you’ll remember
“Sew” you want a_____, see ____
Sewing a little good will
We’d like your business
You bend ‘em - we’ll mend ‘em (auto repair)
SHARPENING STONE
(see Cutlery)SHOE HORN
A step in the right direction
Dig your heels into ____
Dig your heels into better deals at ____
For secure footing
Get in step with ____
Get in stride with us
Kick the habit
Kick up your heels at -Step into ____
Step out with ____
Step up with ____
Stomp out ____
Sure footing with ____
Walk with the best
You’ll get a kick out of ____
SMILING FACE ITEMS
All “eyes” are on ____
Enjoy today
For miles of smiles call ____
Happiness is ____
Happiness is serving customers like you
Happy traveling
Have a happy day
Our “eyes” are on the future
Service With a smile
Smile and the world smiles with you
Smile while you save at ____
Start your day with a smile
TAPE MEASURES
(see Yardsticks)gans To Fit The ItemPage 27
THERMOMETERS
Always a warm welcome!
At any temperature we are here to serve you
For “low” prices and “high” quality
Friendliness in every degree
Hot or cold - we’re at your service!
Hot or cold - you can depend on ____
Keep cool with ____
Warmest regards
Your “all weather” friends
Your warmest friends
TOOLS
A “cut” above the rest
Don’t “cut” yourself out - call ____
For top level service
More “sharp” service from ____
Put a “hex” on high costs
Tool on down to see us
Tool up for ____
Tooled for better service
We do our “level” best to serve you
We take no short cuts
We’ve cut our prices
We’re tooled to your needs
TOPS
(also see Children’s Items)For our best friends
Keep your_______in top condition
Our________are tops
Our service is tops
Take a spin with ____
Tops for ____
You can’t top ____
You can’t top our service
You’re tops with us
WHISTLES
(also see Children’s Items)Blow loud for ____
Clean as a whistle (laundry)
For fast service - whistle for ____
If it’s ____you want - just whistle
Something to whistle for
Wet your whistle at ____
Whistling for ____
WOODEN NICKEL
“Change” your ways
Don’t go around in circles - come to ____
Get full value for your money
It makes “cents” to save
It’s “centsless” to shop elsewhere
More for your money
Spend some time with us
The service that never ends
To “coin” a phrase ...
We have redeemable qualities
We’re worth your interest
Your patronage is worth a lot
YARDSTICKS, TAPES,
RULERS, ETC.
A double measure of service
A small “measure” of appreciation
Always a “measure” of ____
Best by any measure
Complete service
Courtesy is our rule
Does your ____measure up?
For a full measure of quality
For a full measure of satisfaction
For a straight deal
Honesty is our rule
It’s a good rule to deal with
It’s a good rule to remember
Make a straight line to ____
Make it a rule to call ____
Make it a rule to shop at ____
Measure our service
Measure up the values at ____
Measure your weight loss with ____
Our steadfast rule - quality first
Quality by any measure
Rule out the rest - trade with ____
Service is our rule
Service that “measures up”
We care for your “yard” (garden center)
We take care of your “feet” (shoe store)
We’ll go to extra lengths to serve you
We’ll provide service every inch of the way -
Where quality rules
Your savings measure up -
ditional SlogansPage 28
ANNIVERSARY
Dependable since 1991
Our 10th year of service
Our 10th year of serving you
Same location since 1991
Serving (Houston) since 1991
Serving you since 1991
Since 1991
10 years of continuous service
10 years of experience
10 years of fair dealing
10 years of pleasing people
10 years of quality
10 years of quality and service
10 years of service
10 years of serving people
10 years of thanks
DEPENDABILITY
Dependability ... when you need it!
Not the biggest - but the best!
Pleasing you pleases us!
Quality - Price - Service
Satisfaction in Every Transaction
Serving the community for over ____years
There is no substitute for quality
We aim to please!
Where you buy with confidence
EMPLOYEE RELATIONS
(also see Safety)
All your efforts are appreciated!
In appreciation of a job well done
In appreciation of your loyalty and cooperation
Million Dollar Club Member
President’s Club Member
Thanks for your contributions
Thanks for your loyalty
Thank you for your part in our success
Your loyalty makes our progress possible
GOOD LUCK
A good deal is not just luck
Choice is best - chance is luck
Don’t depend on luck!
Lucky me - I belong to ____
Have a lucky day!
Make your own luck
Serving you is our good luck
We’re lucky for friends like you
When you need more than luck ...
Wishing you good luck in your new home
Wishing you good luck everyday
You don’t need luck to save at ____
You’re in luck when you’re served by ____
GRADUATION
Congratulations from ____
Congratulations, graduate!
Congratulations to the class of ____
To a young friend who will help us grow
HOLIDAYS
Have a joyous holiday season
Hearty greetings and good wishes
May you enjoy a bountiful Thanksgiving
May your holidays be happy and
your New Year prosperous
We wish you and yours a happy ____
With sincere appreciation for
your friendship and goodwill
IF WE DON’T HAVE IT
If we don’t have it - we’ll get it!
INSPIRATIONAL
Attend the church of your choice
For a better tomorrow -
Good bless you throughout the year
May the Lord bless you today!
The most important things on earth is
the friends we meet along the way
Your life is what your thoughts make it
LOW COST/PRICE
First-Class at no frills prices!
For a deal of a lifetime
Hottest prices anywhere
Incredible values
Money saving opportunity at ____
Nobody beats our deal
Sale prices everyday
The best for less
FITS YOUR BUDGET
Compare and save
Easy on your pocketbook
Packed full of value
Remarkable savings at ____
The best deal in town
QUALITY
#1 in quality
A steadfast rule - quality first
A total quality company
Always the finest quality
Better care - longer wear
Buy from us with confidence
Dedicated to excellence
Dependable quality
First in quality!
Guaranteed quality
Happiness is good quality
Premium quality at popular prices
Pride is the spirit of quality
Quality and care - a winning combination
Quality begins with me (internal promotions)
Quality first - service always
Quality has no substitute
Quality makes us # 1
Quality scores with customers
Quality that invites comparison
Quality that lasts
Quality workmanship begins with me
(internal promotions)
Quality you can depend on
Remember - the next inspector is a customer
(internal promotions)
The house of quality
The mark of excellence
There’s a difference in workmanship
Think quality!
We say it with quality
We specialize in quality
Where quality comes first
REMINDERS
A good name to remember
A reminder to remember
Don’t forget to order early
Don’t forget to remember ____
Remember us when you need
Remember - we want to serve you
We never forget our customers!
itional SlogansPage 29
SAFETY
100% for safety
# 1 in safety
A careful worker is the best safety device
A good safety record isn’t built accidentally
A safe work place is a happy place
A safe worker is our best asset
Accidents are avoidable
Alert today, alive tomorrow
Attitude is the key to safety
Be a hero - help prevent accidents
Be a safety expert -
Be alert - don’t get hurt!
Be aware - help prevent accidents
Be merry - be happy - be safe
Be safe - not sorry!
Be safe - think safety
Bend your knees - not your back
Better be safe than sorry!
Defensive driving leaves nothing to chance
Don’t learn safety by accident
Don’t let an accident steal your vacation
Drive carefully! Life in America is worth living!
Drive safely - you are important to us!
Drive with care - life has no spare
Enjoy a safe and happy holiday season
For safety’s sake use ____
For your added safety
Get the safety habit
Good attitudes are keys to safety
Good housekeeping promotes safety
Good work habits prevent accidents
Good work habits promote safety
Have a safe day!
High in safety - low in price!
Holiday greetings
I am aware of safety hazards
I have a positive safety attitude
I have a positive safety attitude everywhere I go
I keep a positive safety attitude
I promote safety
I’ve been working safely
It pays to be safe
Jobs safely done are jobs well done
Keep aware - help prevent accidents
Life is fragile - handle with care
Make safety a daily habit
Make safety your way of life
Make today the safest day of your life
My way is the safe way
Our aim - no accidents!
Our best safety device is you!
Our goal: 1,000,000 hours injury-free
Partners in safety
Play safe - work safe
Prevent the next accident before it happens!
Put your emphasis on safety - today and everyday
Safety begins with me!
Safety can make a happy year
Safety can’t work without you!
Safety depends on you!
Safety first
Safety first and always
Safety first -the life you save may be your own
Safety gets the job done
Safety has no substitute
Safety in the house is no accident
Safety is a full time responsibility
Safety is a life saver
Safety is a way of thinking
Safety is accomplished one day at a time
Safety is always first
Safety is contagious - catch it!
Safety is everybody’s business
Safety is free - accidents are expensive
Safety is no accident
Safety - our watch word
Safety pays in dollars and days
Safety pays and protects your job
Safety pays, think safety
Safety precautions prevent accidents
Safety, thanks to you it’s working
Safety, your friend for life
Seat belts work - use them!
Take care - not chances
Teamwork helps make safety work
The best safety device is to be careful
The big 3 of accidents:
The life you save could be mine
The safe way is my way
The safe way is the best way
There is no substitute for safety
Think ... be careful and be safe
“Think” - do it the safe way!
Think safety
Think safety today - be thankful tomorrow
Think safety - work safely
Those who care - practice safety!
Use safe work habits
Vacation time is about to arrive —
please drive safely!
Work alert - stay unhurt
Work as though your life depends on it - it does!
Working safely has its rewards
Your family is the best reason to work safely
Your safety committee is working
Zero Defects + 100% Safety = Success
dditional SlogansPage 30
SERVICE
# 1 in service
A high plane of service
A total service company
Acres of sales and service
Always at your service
Always thinking of a way to service you
Better service through cooperation
Call us for service
Consistently good service
Courtesy first - service always
Customers always come back for good service
Dedicated to service
Dedicated to serving you
Dependable service
Fast dependable service
Fastest service in town
Fifteen years of service (anniversary)
First in sales - first in service
First in service for quick friendly service
First rate service
For service you can depend on
Free pick-up and delivery
Friendliest service in town
Friendly efficient service - all-ways
Fulltime - full service
Get the service habit (internal promotions)
Growing bigger by serving better
Guaranteed service
Here to be of service
Here to serve you
Large enough to serve you -
small enough to know you
Let us serve you
Let’s do it if it helps our customer
(internal promotions)
One day service
One stop service
Our business is built on satisfied customers
Our customers appreciate our courtesy and service
(internal promotions)
Our double surprise - low prices and fast service
Our products and service satisfy
Our service is at your service
Our service begins when you call
Our service is the best
Our service is your service
Our time is at your service
Owned by those we serve
Personal service
Professional service
Radio/dispatch service
Sales through service
Same day service
Satisfaction guaranteed
Satisfied customers are our greatest assets
Service after the sale
Service begins with me (internal promotions)
Service begins with the sale
Service & integrity - our promise to you
Service by people who care
Service is not our motto - it’s our business
Service is our business
Service - make it happen (internal promotions)
Service makes us # 1
Service takes teamwork
Service with a smile
There is no substitute for service .
To serve you is our good luck
We aim to please
We perform!
We serve the nicest people on earth - our customers
We serve to serve again
We service what we sell
We treat our customers with care
We’re known for our good service
We’re proud of our good service
When you think of service think of ____
Where quality dwells and service excels
Where service has a meaning
You pay nothing for the extra service you get at ____
SPECIALTY
A complete line of ____
Specialists in ____
If it’s_______we do it!
The complete________center
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THANK YOU
A little thank you from ____
A sincere thank you from ____
A small token of thanks
A special thank you from ____
A sincere thank you from your friends at ____
A token of our appreciation
Best wishes from
Compliments of ____
Courtesy of ____
Extending our appreciation
Extending our gratitude
Friendliest store in town
From your friend at ____
In appreciation
In appreciation of your loyalty
It’s nice to do business with people like you
Our thanks to you
Pleasing you pleases us
Special thanks from ____
Thank you for being a friend
Thank you for being our customer
Thank you for doing business with us
Thank you for your patronage
Thank you for permitting us to serve you
for______years
Thank you for your part in our success
Thanks for stopping by
The ones who care
The place where nice folks deal
This belongs to a friend of ____
To a friend of ____
To a special friend of ____
To a valued customer
To a valued friend of ____
To a very special customer
To please you is our pleasure
We appreciate you
We appreciate your business
We appreciate your friendship
We can’t have Success without U!
We care about you
We’re not # 1 - our customers are!
Where friendship prevails
Your business is appreciated
Your friendship is our foundation
TIMELY
Our time is your time!
Time to say “thanks”
“Watch” your savings grow at ____
It’s never too late at ____
For a timeless friend of ____
Save time & money - shop at ____
We have the “time” to serve you
For the time of your life
Timely values at ____
We’re open to serve you - (hours)
Time to see about a new ____
PSA SLOGANS
(Promotional Sales Aids)
A thank you from ____
A hardy “thank you” from ____
Advertising at its best!
Advertising doesn’t cost - it pays!
Advertising is your best investment!
As close as your phone
Best wishes every day from ____
Best wishes for all seasons
Business building ideas by ____
Everything for your advertising needs
File your advertising problems with ____
For a friend of ____
For business building ideas, call ____
For fast, friendly service, call ____
For the best in advertising, see ____
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